Artissima Art Fair

In 2010, together with Chiara Figone and Joseph Miceli (working under the name Archive Appendix) we were commissioned to design the communication system and house style for Artissima 17 (a contemporary art fair in Torino, Italy). As part of this project we designed a catalog, Magazine (Palinsesto), agenda, posters, signage and a bespoke typeface.

For the ‘catalog’ we devised a system that utilised on-demand risographic printing, each gallery having one dedicated page, to be assembled and collected by the visitor in a custom binder. Each gallery stand had a stack of sheets for passing visitors to add to their binder, and in the center of the fair we managed a temporary print shop where people could come and assemble a full catalog.